Publishing Business
The Publishing Business course at Canada Business Management College guides students through the publishing industry from conception and drafting to bookshelf and mobile device.
About this program
Students enrolled in Canada Business Management College’s Publishing Business course will learn standard techniques and publishing formats inherent in today’s publishing industry. From novels, technical documentation, marketing materials and other types of document design and formatting, students enrolled in this course can expect to learn the following through publishing industry-specific topics such as:
KEY MODULES & LEARNING OUTCOMES (including but not limited to)
rn Digital Publishing
rn Bookselling
rn Public relations
rn Publicity
rn Marketing and Promotional Materials
rn Advertising and Sales
rn Publishing Platforms
rn Publishing formats
rn Protecting your work
rn Career Management
rn Publishing Ethics
rn Principles of Publishing
rn Brick-and-mortar publishing
rn
CAREER OPPORTUNITIES (including but not limited to)
rn Writer
rn Editor
rn Advertising Copywriter
rn Media Buyer
rn Media Planner
rn Commission Editor
rn Bookseller
rn Art Editor
rn Editorial Photographer
rn Online Editor
rn Business Writer
rn Marketing Specialist
rn Production Manager
rn Product Manager
rn Sales Manager
rn Territory Sales Manager
rn Strategic Planner
rn Graphic Designer
rn Web Designer
rn Advertising Account Executive
rn Account Planner
rn Copy Editor